Unibet Sportsbook Review

Unibet, one of the biggest sports betting platforms in the world, is coming to the United States. Unibet has long been a top sportsbook operator and gambling platform in the United Kingdom and Europe and is now launching in New Jersey in partnership with Hard Rock AC.


The deal brings one of the most widely used and tested gaming platforms to New Jersey after the state legalized online sports betting. Unibet offers a fully immersive sports betting experience with dozens if not hundreds of betting opportunities for each game, live in-game betting with realtime odds, and a video streaming platform called Unibet TV that airs thousands of live sporting events.


Unibet is expected to launch its online sportsbook in 2019 though no date has yet been set. Along with a top-notch sports betting platform, the company also offers a full suite of casino games like slots, blackjack, roulette, and baccarat and a separate poker client that brings the poker room right into your living room.

Who Can Use Unibet?

Unibet is only expected to launch in New Jersey at first, in a partnership with Hard Rock AC. New Jersey became the first state to legalize online sports betting after the Supreme Court lifted a decades-long ban on online sports betting outside of Nevada. It’s unclear if or when Unibet will expand to other states that have legalized online sports betting, like Pennsylvania, Delaware, Rhode Island, Mississippi, and West Virginia. The sportsbook is expected to launch first and the online casino and poker room is sure to follow. Unibet will not be available to players in any state where online sports betting remains illicit, though numerous states have pending legislation related to betting.

As with every sportsbook in New Jersey, players must be at least 21 and be physically located in the state to play. Every sportsbook uses identity verification technology and geolocation software to verify that players are legally eligible. All types of sports betting is legal in New Jersey with the sole exception of college games that involve any New Jersey colleges or that take place in New Jersey.

Unibet Basics

Unibet offers a well-built desktop and mobile platform. Its mobile app is one of the most widely used sports betting apps in the United Kingdom and will make an immediate splash in New Jersey. It remains to be seen if Unibet will allow US players to use their existing app or if they will launch a separate US app.


Signing up is easy. You will need to provide your name, email, physical address, and some other information. You will also need to verify your age and location to complete the sign-up.


Deposits are expected to accept via credit or debit card, bank transfer, e-check, and PayPal. You can also deposit using cash at PayNearMe machines.


The platform’s bonus offers have not yet been announced but the site currently offers European players a 100% deposit match bonus up to €100 and a €25 free bet, as well as other promos. It’s likely that the US bonus will be higher since competitors like DraftKings offer 100% bonuses on deposits up to $500. Unfortunately, the company does not currently offer any loyalty or VIP rewards programs.


One other drawback is that the platform does not have a live chat or email support feature. If players have issues, they will have to rely on the “Community” forum where other users and moderators answer questions. The forum seems to have been an effective way to resolve problems, however, and the company is sticking with it.

Unibet Sports Betting

Once you are all signed-up you can finally start betting and Unibet offers a metric ton of betting opportunities for every single sporting event. Along with the big American sports like football, basketball, baseball, and hockey, the site offers betting on MMA, soccer, and golf as well as sports more popular overseas like horse racing, cricket, cycling, darts, and even chess.


The platform offers a truly impressive amount of betting opportunities per game. The average Premier League game, for example, comes with almost 300 different betting opportunities, allowing you to bet on a plethora of single-game events like the scorers, the exact score, the number of cards, and a host of other bets.


Prop bets are very popular on Unibet and the site offers many single-game event wagers. The average baseball game comes with more than 30 possible betting opportunities, including first team to score, last team to score, will there be extra innings, whether a pitcher will get over or under X strikeouts, and whether a player will hit a home run. And those are just the pre-game betting options.


Once the game starts, Unibet offers a wide array of live in-game bets you can place based on odds that are constantly changing in realtime. You can bet on the game winner or the score or you can bet on the results of single quarters or periods or even single possessions or at-bats. A popular feature that Unibet offers is the option of cashing out before the game ends. This allows players who are ahead to preserve their lead even if it means a smaller payout while allowing players who are behind to save some money.

Unibet Poker & Casino

While the sportsbook is expected to launch first, Unibet is a full suite of gambling opportunities and offers a full-fledged casino platform and a separate poker client. The site will often combine its promos, giving sports bettors free spins at their slot machines or entries into their many jackpots.


The casino platform brings the full experience right into your home. You can play slots, blackjack, roulette, video poker, baccarat, and tons of jackpots. Unibet also has an impressive amount of live dealer games that are available all throughout the day.


You can also download their poker application on your mobile or desktop device and enjoy a top-rated poker room that is well suited to varying skill levels. The site offers a bevy of cash games, sit-n-go’s, multi-table tournaments, and freerolls.


Unibet has been around for decades and will be a major player in the New Jersey online betting scene where most the current platforms are relatively new. They provide a high-quality user experience, well-tested and stable software, and are exceptionally easy to use.


The site currently offers a significantly lower bonus to European players than we are used to in New Jersey, but it remains to be seen if they will up their offer in the United States. The site also does not have a VIP rewards or loyalty program, though it does offer a variety of promotions. Another drawback is the lack of a live support feature, but the Community forum seems to get the job done.


The number of bets available for each game and Unibet TV’s offer of thousands of live sporting events is sure to be hard to beat.